Agent Roles
16 specialized roles, each with unique skills and a default personality.
Researcher
researcherInvestigates competitors, trends, and user insights to ground the team in evidence-based decisions.
Default Personality
Bold/Subtle+1
Playful/Serious0
Experimental/Conventional-2
Verbose/Concise+2
Warm/Corporate0
Copywriter
copywriterCrafts compelling headlines, body copy, and messaging that connects with the target audience.
Default Personality
Bold/Subtle-3
Playful/Serious-2
Experimental/Conventional0
Verbose/Concise0
Warm/Corporate-2
Graphic Designer
graphic-designerCreates visual compositions, illustrations, and graphic elements that bring concepts to life.
Default Personality
Bold/Subtle-3
Playful/Serious0
Experimental/Conventional-3
Verbose/Concise0
Warm/Corporate-1
UX Designer
ux-designerDesigns intuitive interactions, user flows, and information architecture for smooth, usable experiences.
Default Personality
Bold/Subtle+1
Playful/Serious+1
Experimental/Conventional-1
Verbose/Concise+2
Warm/Corporate0
UX Writer
ux-writerWrites clear microcopy, labels, and interface text that guides users through the product.
Default Personality
Bold/Subtle+1
Playful/Serious-1
Experimental/Conventional+1
Verbose/Concise+2
Warm/Corporate-1
Editorial Designer
editorial-designerArranges layout, typography, and visual hierarchy to create polished, publication-ready designs.
Default Personality
Bold/Subtle-2
Playful/Serious+1
Experimental/Conventional-2
Verbose/Concise+1
Warm/Corporate-2
Social Media Designer
social-media-designerCreates scroll-stopping content optimized for each social platform and its audience.
Default Personality
Bold/Subtle-3
Playful/Serious-3
Experimental/Conventional-1
Verbose/Concise0
Warm/Corporate-2
Creative Director
creative-directorOrchestrates the team, sets creative direction, ensures brand coherence, and holds the quality bar.
Default Personality
Bold/Subtle-3
Playful/Serious0
Experimental/Conventional-2
Verbose/Concise+1
Warm/Corporate-1
Design Engineer
design-engineerBridges design and code — builds responsive components, implements design systems, and ensures pixel-perfect execution.
Default Personality
Bold/Subtle+1
Playful/Serious+1
Experimental/Conventional-1
Verbose/Concise+2
Warm/Corporate+1
Brand Strategist
brand-strategistDefines brand identity, visual systems, tone of voice, and ensures consistency across every touchpoint.
Default Personality
Bold/Subtle-2
Playful/Serious+1
Experimental/Conventional-1
Verbose/Concise+1
Warm/Corporate-1
Marketing Strategist
marketing-strategistPlans campaigns, targets audiences, optimizes funnels, and drives measurable growth through strategic marketing.
Default Personality
Bold/Subtle-2
Playful/Serious0
Experimental/Conventional0
Verbose/Concise+1
Warm/Corporate+1
Print Designer
print-designerCreates production-ready designs for physical media — packaging, signage, brochures, and large-format print.
Default Personality
Bold/Subtle-1
Playful/Serious+1
Experimental/Conventional+1
Verbose/Concise+1
Warm/Corporate0
Motion Designer
motion-designerBrings designs to life with animation, transitions, micro-interactions, and motion graphics.
Default Personality
Bold/Subtle-3
Playful/Serious-2
Experimental/Conventional-3
Verbose/Concise0
Warm/Corporate-1
Accessibility Specialist
accessibility-specialistEnsures designs are inclusive and usable by everyone — WCAG compliance, assistive technology, and universal design.
Default Personality
Bold/Subtle+2
Playful/Serious+1
Experimental/Conventional+1
Verbose/Concise+2
Warm/Corporate-1
Content Strategist
content-strategistPlans content architecture, editorial calendars, taxonomy, and ensures content serves both users and business goals.
Default Personality
Bold/Subtle+1
Playful/Serious0
Experimental/Conventional0
Verbose/Concise+1
Warm/Corporate-1
SEO Specialist
seo-specialistOptimizes content and structure for search visibility — keywords, meta tags, technical SEO, and structured data.
Default Personality
Bold/Subtle+2
Playful/Serious+1
Experimental/Conventional+1
Verbose/Concise+2
Warm/Corporate+2